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No.1 Ammonia Free Hair Color*
95% of women prefer iNOA
to any other hair color they've tried. **
TELUS AIR
Vegan Formula

***

Tested by Asian Consumers
iNOA Before and After Comparison
*Within L'Oréal Professionnel.
**Consumer questionnaire. 150 women.
***No animal derived ingredients or by-products.
^Based on testimonial done by 40 Asian consumers between Feb to Apr 2023.
Maji Fashion Models

Dare to color, on and on.
High visibility fashion colors, with ultimate care.
Description

MajiFASHION, the professional in-salon haircolor for high visibility fashion colors, with ultimate care.

Its multiple innovative technologies goes from intense color hues to translucent sheer effects for infinite multi-faceted and light reflective color results.

MajiFASHION formula is concentrated in ionène G for +45% more conditioned hair.*

*Instrumental test.

ARTISAN BREW COLLECTION

UNLEASH THE CREATIVE POTENTIAL OF BROWN HUES

Handcrafted Shades of Brown

Caffeine Drip

CAFFEINE DRIP

EFFORTLESS BOLD

This look has a deep, dark roast base with lighter, ashy streaks, resembling the way coffee crema blends into espresso – bold and modern, perfect for the name’s edgy Gen Z appeal.

Suitable for:
Warm/Light Fair/Medium Neutral Skin Tone

Mocha Mirage

MOCHA MIRAGE

MODERN CHIC

The seamless, velvety blend of browns creates an illusion of depth and movement, just like a rich mocha with swirls of milk - elegant and refined.

Best for:
Fair/Medium/Tan Skin Tone

Spiced Brulee

SPICED BRULEE

GOLDEN GOLD

The warm, golden brown and soft waves embody the richness of caramelized sugar with a hint of spice - subtle yet radiant.

Best for:
Fair/Natural Skin Tone

Barrel Brunette

BARREL BRUNETTE

TIMELESS EDGE

This structured, deep brown bob exudes a polish and sophisticated vibe, much like the deep, aged hues of barrel - aged brews-timeless with a modern edge.

Best for:
Warm/Neutral/Medium Tan Skin Tone

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